During a time when hate crimes and discrimination are on the rise, businesses and nonprofits are coming together across the country to publicly support the core American values of hospitality and inclusion—and to let their customers and employees know that everyone is welcome.
Open to All’s new PSA “Three Words” encourages all businesses to be welcoming and inclusive. “Three Words” refers to a new way for organizations to share their appreciation for their customers, clients, supporters, and employees. In this case, the three words are “open to all,” which means businesses have pledged to be welcoming to all, no matter who you are or where you come from, including people of color, people with disabilities, people of minority faiths, LGBT people, and others. It also refers to businesses that have joined the nationwide Open to All® campaign.